Amman: Princess Rym Ali, founder of the Jordan Media Institute (JMI), emphasized the importance of creating a media landscape that accurately reflects reality and effectively counters false information proliferating on social media. Her remarks were made during a meeting organized by the Accreditation and Quality Assurance Commission at Middle East University (MEU) to discuss the future of media education amid the digital revolution.
According to Jordan News Agency, Princess Rym highlighted the necessity of staying abreast of modern technological advancements and being proactive, especially in utilizing artificial intelligence. She underscored the role of media and journalism in highlighting human dimensions and stressed that practitioners must possess a passion for their work to excel and convey the truth.
Princess Rym also emphasized the importance of media literacy, particularly for school and university students, to raise awareness of media’s significance and the strategies to counter false news and rumors. She advocated for involving media students in fieldwork and providing practical training within media institutions.
Minister of Government Communication and government spokesperson Mohammad Momani noted the significant shifts in the media environment brought about by the digital revolution. He highlighted the necessity of strengthening digital verification tools and combating disinformation. Momani emphasized that blending academic knowledge with professional experience enables journalists to produce reliable content that maintains public trust.
Middle East University President Salam Mahadeen stressed the meeting’s significance in addressing developments in teaching media disciplines and bridging the gap between university outputs and labor market needs. She highlighted the integration of artificial intelligence into academic programs and the necessity of continuous learning for students and faculty.
Accreditation and Quality Assurance Commission President Dhafer Al-Sarraireh reported that a significant portion of journalism and media programs have been incorporated into the National Qualifications Framework, with some receiving German accreditation and advanced global rankings. He detailed measures taken to improve program outcomes, including curriculum consultations, international benchmarking, and forming expert committees.
Jordan Press Association President Tareq Momani called for collaboration between the association and university media faculties to develop the profession and prepare qualified journalists. He emphasized the need for a joint advisory council to monitor journalism graduates’ quality.
Jordan Media Institute Dean Mirna Abou Zeid stressed the role of universities in developing professional and journalistic skills while building character. She highlighted the importance of engaging audiences in content production and called for higher admission standards for media students to ensure opinion leaders are at the forefront.