Irbid:Her Royal Highness Princess Basma bint Talal is set to attend an international conference focusing on women, media, and sustainable development at Yarmouk University on November 18. Organized by the university's Princess Basma Center for Jordanian Women's Studies, the conference aims to foster collaboration among researchers, academics, media professionals, and institutions dedicated to women's issues and sustainable development.
According to Jordan News Agency, the event, titled "Women and Media A Partnership for Achieving Sustainable Development," will be chaired by University President Malik Shrairi. The conference is designed to explore the role of women and media in promoting sustainable development across social, economic, and environmental dimensions.
The gathering will address the opportunities presented by digital transformation and artificial intelligence to enhance women's participation, visibility, and influence in media and society. It will also tackle challenges related to fair representation, leadership, economic empowerment, and digital safety. Shrairi highlighted that the conference aligns with the university's 50th anniversary celebrations and mirrors its dedication to advancing scientific research and professional dialogue on women's issues and media.
The conference will provide a forum for the exchange of expertise among researchers, media practitioners, and institutional representatives, focusing on developing practical initiatives to foster cooperation among universities, media organizations, development institutions, and civil society.
Shrairi detailed five main themes for the conference development and environmental journalism with a focus on sustainability, media discourse and women's representation, empowerment in media institutions, women's entrepreneurship in the digital creative economy, and artificial intelligence in media. The conference aims to generate practical recommendations to support fair representation of women, responsible media practices, and stronger institutional partnerships.
Shrairi also encouraged researchers and interested participants to review the conference's themes and participation requirements at the provided website.