Riyadh: Minister of Tourism and Antiquities Imad Hijazeen chaired a meeting of the Committee on Associate Members of the United Nations World Tourism Organisation (UNWTO) on the sidelines of the 26th session of the UNWTO General Assembly in Riyadh, Saudi Arabia. During the session, Hijazeen discussed the Committee’s role in enhancing the private sector’s contribution to tourism development and promoting stronger public-private partnerships among member states.
According to Jordan News Agency, Hijazeen emphasized that such cooperation contributes to the growth of the tourism industry, the empowerment of local communities, and the enhancement of workforce efficiency within the sector. During the meetings, Hijazeen met with the newly elected UNWTO Secretary-General, Sheikha Al Nowais, to convey the Jordanian government’s congratulations on her historic election as the first woman to hold the position and the second Arab to do so after Taleb Rifai.
The two officials discussed strengthening cooperation and partnership between Jordan and the UNWTO. Hijazeen extended an invitation to Al Nowais to visit the Kingdom to explore Jordan’s leading tourism experiences. In the presence of Jordan’s ambassador to Saudi Arabia, Hijazeen held meetings with the tourism ministers of Syria, Kuwait, Tunisia, Greece, and Venezuela.
The discussions with these ministers focused on enhancing cooperation through experience exchange, collaborative tourism marketing, improved air connectivity, and the implementation of joint programmes and initiatives aimed at advancing tourism activity among the participating countries.