Princess Sumaya university holds workshop on digital business tools

Amman: The Princess Sumaya University for Technology (PSUT) held a workshop on Digital Business Tools, bringing together the university’s Business School staff and students and the PSUT Elegant scholarship team, as well as a number of university professors and students at the Croatian University of Dubrovnik.

The workshop is part of the European Union’s Erasmus “ELEGANT” project and was organized by the Digital Research Center “CREDO,” tackling several topics: Digital Business Transformation, Digital Brand Management, Marketing Innovation, and the Future of Higher Education: Rankings and Accreditations.

On the sidelines of the workshop, the PSUT and Dubrovnik, Croatian UNIDU and Zagreb Croatian UNIZG signed two memoranda of understanding with the aim of strengthening cooperation in the academic and research fields and increasing student exchanges between the PSUT and Croatian universities. The MoUs were signed by PSUT president Wejdan Abu Elhaija and Vice-President of UNIDU Nebosha Borum and Vice-president for International Affairs for Institutional Cooperation of UNIZG Yurika Pavic.

Source: Jordan News Agency

Recent Post