Amman: The Al-Qantara Center, in partnership with Oxfam and with support from the Italian Agency for Development Cooperation (AICS), has implemented a program to support small businesses across Ma'an Governorate, benefiting 21 owners of small enterprises and entrepreneurial ventures.
According to Jordan News Agency, the program provided a package of business development services tailored to the needs of each project, including in-kind support in the form of equipment and tools valued at between 3,000 and 3,500 euros per business. The assistance was aimed at meeting essential operational needs, improving productivity and strengthening each project's operational capacity.
The initiative also included one-on-one mentoring and specialized advisory sessions covering technical, administrative and financial aspects to help participants develop their businesses, improve operational plans and enhance their readiness for growth and expansion.
In addition, participating businesses were allowed to showcase their products and services during the two-day Market for All bazaar. The program also provided promotional materials, including business cards, roll-up banners and posters, helping strengthen the businesses' professional presence and expand their reach to potential customers.