Amman: The Abdali Investment and Development Company will once again host events of the Amman International Film Festival - First Film at The Boulevard as part of the festival's seventh edition, which will be held in Amman from July 26 to August 3 under the theme "Beyond the Frame." The partnership continues the company's annual collaboration with the festival and reflects its commitment to supporting the arts and filmmaking by providing public spaces that bring cinematic experiences to audiences in the heart of the capital.
According to Jordan News Agency, this year's program at The Boulevard will include film screenings, specialized workshops, and accompanying cultural activities. Festival-themed visual installations and decorations will also be displayed throughout the venue to create an immersive atmosphere and enhance the visitor experience.
Chairperson of the Board of Directors of the Abdali Investment and Development Company, Amer Fayez, said cinema serves as a universal language that builds bridges between cultures and conveys inspiring human stories. He said the company is proud to continue its partnership with the Amman International Film Festival - First Film, which has established itself as a platform for supporting creativity and emerging filmmaking talent, adding that The Boulevard looks forward to welcoming festival visitors during the event.
The Amman International Film Festival - First Film is regarded as one of the region's leading film festivals, highlighting first-time achievements in filmmaking with a particular focus on Arab cinema. In addition to film screenings, it offers professional programs that support filmmakers through networking opportunities and project development.
By hosting part of the festival's activities, The Boulevard reinforces its position as an integrated urban destination combining business, leisure, entertainment and culture, while providing accessible public spaces for visitors, families and young people to engage with diverse artistic experiences.