AI, Digital Transformation Key Theme at Tawasul 2026 Forum

Amman: Experts said on Saturday Jordan has a promising technology and artificial intelligence sector with a talented youth capable of competing regionally and globally. They spoke at a session of the fourth Tawasul 2026 Forum, themed "Visions for Tomorrow's Opportunities," which opened today at the King Hussein Bin Talal Convention Center on Dead Sea shores, under the patronage of HRH Crown Prince Al Hussein bin Abdullah II.

According to Jordan News Agency, speakers noted that artificial intelligence has become a pivotal tool in data analysis, project management, and workflow forecasting, in addition to its growing role in digital content production and accelerating operational processes within companies and institutions. They pointed out that Jordan is home to about 48,000 technology specialists, in addition to having one of the highest ratios of engineers to its population, which enhances the potential to become a regional hub for technology, innovation, and cybersecurity.

Maher Al-Khayyat, co-founder and CEO of AugentisAI, emphasized that introducing AI in companies is now integral to daily operations and productivity, moving beyond theoretical discussions. He highlighted that producing digital content, which previously took about a month, can now be completed in less than three days due to generative AI applications.

Rami Al Karmi, Assistant President for Innovation at Al-Hussein Technical University, highlighted the importance of redefining educational institutions' roles by shifting from traditional, certificate-based education to job market-linked education. This involves enhancing on-the-job training, practical applications, developing English language and communication skills, and fostering a mindset geared towards creativity, implementation, and innovation.

Zaid Al-Farroukh, co-founder and Managing Partner of Propeller, a venture capital firm, stressed individual responsibility in marketing products and ideas locally and internationally. He noted that technological advancements have doubled productivity and expanded opportunities for software companies and scalable ideas to reach larger user segments.

Ashraf Bany Mohammad, a professor of economics and technology policy at the University of Jordan, emphasized that a supportive legislative environment is crucial for transitioning to entrepreneurship and the digital economy. He called for swift action to align with global technological developments, support talented youth, and enhance communication skills among university students, thereby aiding in marketing Jordanian products on a global scale.