{"id":105612,"date":"2024-02-19T05:15:22","date_gmt":"2024-02-19T05:15:22","guid":{"rendered":"https:\/\/pr.asianetpakistan.com\/?p=120542"},"modified":"2024-02-19T05:15:22","modified_gmt":"2024-02-19T05:15:22","slug":"apparel-groups-aldo-launches-2024-ramadan-campaign-featuring-superstar-myriam-fares","status":"publish","type":"post","link":"https:\/\/jordannewsgazette.com\/apparel-groups-aldo-launches-2024-ramadan-campaign-featuring-superstar-myriam-fares\/","title":{"rendered":"Apparel Group\u2019s ALDO Launches 2024 Ramadan Campaign Featuring Superstar Myriam Fares"},"content":{"rendered":"<div>\n<h4 align=\"center\">The international singer and actress shines as the face of the lavish campaign, titled \u2018Everyone\u2019s Invited\u2019<\/h4>\n<div>\n<div>\n<div>\n<h5>APPAREL GROUP\u2019S ALDO LAUNCHES 2024 RAMADAN CAMPAIGN FEATURING SUPERSTAR MYRIAM FARES<a href=\"https:\/\/www.google.com\/url?q=https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/29420778-df20-45dd-8d82-4042c7ddc3ae\/en&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw3m932ioe_ehPv_-21fmgtq\"  rel=\"noopener noreferrer\"><br \/>\n<\/a><\/h5>\n<\/div>\n<\/div>\n<\/div>\n<p align=\"center\"><img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" class=\"\" src=\"https:\/\/ci5.googleusercontent.com\/proxy\/9eaF5rCx1BL0RWu_S25PlAfzbiKrflEurRf9FVuJQDGJgqI0j7Vgumi-Mg1viCmIW_h379ToPDRoTmT8RN2v6L1v3YAEPdG4wKQPwunLPxlVVKFd_X-ZfZVJSSTQyisWKMMS8J21ex4VGdzix1vN5QjnfA=s0-d-e1-ft#https:\/\/ml.globenewswire.com\/Resource\/Download\/29420778-df20-45dd-8d82-4042c7ddc3ae\/Picture1.jpg\" alt=\"PLACEHOLDER\" width=\"611\" height=\"332\" name=\"m__GNW_RichHtml_External_IMG\" \/><\/p>\n<h5>The international singer and actress shines as the face of the lavish campaign, titled \u2018Everyone\u2019s Invited\u2019<\/h5>\n<p style=\"text-align: left;\" align=\"justify\">DUBAI, United Arab Emirates, Feb. 19, 2024 (GLOBE NEWSWIRE) &#8212; International leader in fashion footwear and accessories, ALDO, an esteemed brand under the Apparel Group umbrella, launches its annual Ramadan 2024 Collection campaign, featuring Middle Eastern singer, actress and superstar, Myriam Fares (@myriamfares). This year\u2019s campaign, titled \u201cEveryone\u2019s Invited,\u201d celebrates the joy of gathering, bringing togetherness to the forefront, with an emphasis on acceptance, inclusivity and the confidence to be oneself. The omni channel campaign will live online, on ALDO\u2019s global social media platforms, out-of-home advertisements, along with in-store, covering all touchpoints of the modern-day consumer journey. ALDO\u2019s Ramadan 2024 Collection launches in-store and online February 19th, 2024.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">Lavish silvers, golds and bold colours make up the ALDO Ramadan 2024 Collection, with no shortage of elegant statement pieces and glamourous jewel finishing touches across women\u2019s and men\u2019s footwear, hangbags and accessories. With ALDO\u2019s signature Pillow Walk<img decoding=\"async\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/2122.png\" alt=\"\u2122\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" \/> technology at the forefront of the Ramadan 2024 Collection, the campaign calls on consumers to put their best foot forward in confidence this Ramadan season, and to embrace being a trendsetter. Designed with comfort and versatility in mind, majority of the footwear in the Ramadan SS24 Collection feature ALDO\u2019s Pillow Walk<img decoding=\"async\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/2122.png\" alt=\"\u2122\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" \/> or Flex<img decoding=\"async\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/2122.png\" alt=\"\u2122\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" \/> technology \u2014 made to provide comfort, without sacrificing style.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">&#8220;We are thrilled to launch the ALDO Ramadan 2024 Collection, embodying the spirit of unity, inclusivity, and celebration. With Myriam Fares as the campaign&#8217;s face, her exceptional talent and charisma beautifully connects with the region and adds a meaningful layer to our message, making it resonate more deeply with our customers. Our commitment to merging innovative comfort with style is unwavering, aiming to provide our customers with the best product. Proudly part of the Apparel Group, this collection is an invitation to all, encouraging them to express their unique style and join the festivities with confidence. Through this campaign, we celebrate not just fashion, but the joy of coming together, underscored by the strength of our diverse community.&#8221; &#8211; Neeraj Teckchandani, CEO, Apparel Group.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">\u201cRamadan is such an important time for reflection and gathering together, so I\u2019m beyond excited to be the face of ALDO\u2019s Ramadan 2024 campaign,\u201d says the international arab super star Myriam Fares. \u201cMusic, artistry and creativity have the power to unite, and working with ALDO on this campaign, focusing on the important message of inclusion, has been a wonderful experience that I&#8217;m so excited to share with my fans.\u201d<\/p>\n<p style=\"text-align: left;\" align=\"justify\">The ALDO Ramadan 2024 Collection features superstar Myriam Fares, who is a singer, actress and entertainer, boasting over 33.4M followers on her Instagram page. The campaign creative and direction was conducted by GREY Dubai, in collaboration with Director and Filmmaker, Georgette Pascal, Photographer, Judas Berra, in partnership with Wonderful Productions. ALDO\u2019s Ramadan 2024 Collection can be shopped online and in-stores across the Middle East, with ALDO operating in over 261 locations across the region.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">Campaign\u00a0images can be found <a href=\"https:\/\/www.google.com\/url?q=https:\/\/www.globenewswire.com\/Tracker?data%3Dz9Bfs0j3J6YWuc0iYEYwsgGw00ytWNetxJj1fjjXVgGawUyyBKYdjHsVqPgosC-IXiBmgR2ROv3fdM8GmjCctA%3D%3D&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw0iJ6lhmKf-xoDc96nnuOQC\"  rel=\"nofollow noopener noreferrer\">here<\/a>.<\/p>\n<p style=\"text-align: left;\" align=\"justify\"><strong>About Apparel Group LLC<\/strong><br \/>\nApparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy \u2013 Dubai, United Arab Emirates. Today, Apparel Group caters to thousands of eager shoppers through its 2100+ retail stores and 85+ brands on all platforms while employing over 20,000+ multicultural staff.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">Apparel Group has carved its strong presence in the GCC and expanded thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">Additionally, clear strategies are in place to enter emerging markets such as Hungary and Philippines.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">Apparel Group has created an omni-channel experience, operating brands originating from the USA, Canada, Europe, Australia, and Asia. The brands include leading names in fashion, footwear, and lifestyles such as Tommy Hilfiger, Charles &amp; Keith, Skechers, ALDO, Nine West, Aeropostale, Jamie\u2019s Italian, Tim Hortons, Cold Stone Creamery, Inglot, and Rituals.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">Apparel Group owes its amazing growth to the vision and guidance of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, who has taken the company from strength to strength since its inception in the last two decades.<\/p>\n<p style=\"text-align: left;\" align=\"justify\"><a href=\"https:\/\/www.google.com\/url?q=https:\/\/www.globenewswire.com\/Tracker?data%3DBGYYukmg79IbfokhR7SrKiCpPtvqPZZHYQCDktpMKCHH4ejCP40KXCCVT790s24YEDrzczpOCpVXTISqjbf8ao92J22DyKOkP-g-RKCVVJnBsn9HbjJvErc1blp62Qdx&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw1oi6qfW6bBkUqmjgNOSSLr\"  rel=\"nofollow noopener noreferrer\">https:\/\/apparelglobal.com\/en\/<\/a><\/p>\n<p style=\"text-align: left;\" align=\"justify\"><strong>About ALDO <\/strong><br \/>\nFounded in 1972, ALDO, the group\u2019s flagship brand, delivers fashion to a diverse customer base at prices that make keeping up with seasonal styles a luxury within reach. For more information, please visit <a href=\"https:\/\/www.google.com\/url?q=http:\/\/www.aldogroup.com&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw27aa7QLNDB1eDTrh2X6_8B\"  rel=\"noopener noreferrer\">www.aldogroup.com<\/a> and <a href=\"https:\/\/www.google.com\/url?q=http:\/\/www.aldoshoes.com&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw1c70AW6gHLWA-G-inww2Lb\"  rel=\"noopener noreferrer\">www.aldoshoes.com<\/a>, and follow @aldo_shoes and #AldoCrew on social media for updates.<\/p>\n<p style=\"text-align: left;\" align=\"justify\">INSTAGRAM: @aldo_shoes<br \/>\nTIKTOK: @ALDO_Shoes<br \/>\nFACEBOOK: ALDO Shoes<br \/>\nWEBSITES: <a href=\"https:\/\/www.google.com\/url?q=https:\/\/en.aldoshoes.ae\/&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw2ru5KfCT687ZQvF_cfY2K4\"  rel=\"noopener noreferrer\">https:\/\/en.aldoshoes.ae\/<\/a>\u00a0&#8211; <a href=\"https:\/\/www.google.com\/url?q=https:\/\/aldo.com.sa\/&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw0KBwRLEQkOpCEOY9l22Qf1\"  rel=\"noopener noreferrer\">https:\/\/aldo.com.sa\/<\/a>\u00a0&#8211; <a href=\"https:\/\/www.google.com\/url?q=https:\/\/www.globenewswire.com\/Tracker?data%3Da2ET9_z6aOP1BmwXEOiUhDeckqqgb_xlbti2HBRrpRJJXJFmRAgm3fm2n4VQxX29zziRVdDt9FuegMmxqAe-OEicwpTvDyZXcZR-_bukMFY%3D&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw0anY9nb7PNQRfBSW85IHI1\"  rel=\"nofollow noopener noreferrer\">www.aldoshoes.com<\/a><\/p>\n<p style=\"text-align: left;\">Contact:<\/p>\n<p style=\"text-align: left;\"><a href=\"https:\/\/www.google.com\/url?q=https:\/\/www.globenewswire.com\/Tracker?data%3DrtgghbkjFIiQoT1Hlo0-ktdKNXpwMG4YEwTphhTZYG1yTmWpUOqQWXyZByiOKSsEXF7I33U5YX9Ryjhpih33yypnuD4kE940ykXHOVePsq4%3D&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw2ieEf4KbxSIHfWy0yABOdy\"  rel=\"nofollow noopener noreferrer\">PR@apparelglobal.com<\/a><\/p>\n<p style=\"text-align: left;\">A photo accompanying this announcement is available at <a href=\"https:\/\/www.google.com\/url?q=https:\/\/www.globenewswire.com\/Tracker?data%3DBGYYukmg79IbfokhR7SrKpXn-EaXp8HHQ8Im8fzsbGUIWIHbRU-wZPFZk9GPH8ju7BIqtoj2ER_P0g1ymwywAcZmmSx-52VgxdQX3IKwxkh98JkGduB8dbF4kmarU9Bnr471gyO_z0ENPu4OcM7Edq0pdSz-kqZ3q0B0TeDWzMWcfvRBjPoCxnBK76bshEnPVj6_6bqBEIqAmeGGuSNFIAMMCEgIHjzIIgx-nyPaviDV2o2wZNwVkzaAHNxSmOIvsY7l6faaAGJyJTomlSvCXw%3D%3D&amp;source=gmail-html&amp;ust=1708415466338000&amp;usg=AOvVaw0L-VH_vxcyllr_79xJpY8Q\"  rel=\"nofollow noopener noreferrer\">https:\/\/www.globenewswire.com\/<wbr \/>NewsRoom\/AttachmentNg\/<wbr \/>29420778-df20-45dd-8d82-<wbr \/>4042c7ddc3ae<\/a><img decoding=\"async\" src=\"https:\/\/ci5.googleusercontent.com\/proxy\/BdKIVwlISXctBYnqeC6jQgmlvWGEW7O9Y4GVwB2lLrFUdXIo0GDnQbZ7fzQaUnayDAuCZqh_66nna8t2_xfL9FVtMlPeEatZDr3gNZ_n-BPIn9PCfpjJTkj034EKzqISuNWqiSGZuG2xZ8x0bV6hZwThjzOuCrj1CH3vJBWonXcFk4WQ-vndaj4sLGeBv5JQaA=s0-d-e1-ft#https:\/\/ml.globenewswire.com\/media\/MmExNzdhMzAtMDEzZi00ZTE0LWJhMjYtMDk2YjlkOWJhMTc3LTUwMDExNjcwOQ==\/tiny\/The-Apparel-Group.png\" \/><\/p>\n<p align=\"center\">GlobeNewswire Distribution ID 9039151<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The international singer and actress shines as the face of the lavish campaign, titled \u2018Everyone\u2019s Invited\u2019 APPAREL GROUP\u2019S ALDO LAUNCHES 2024 RAMADAN CAMPAIGN FEATURING SUPERSTAR MYRIAM FARES The international singer and actress shines as the face of the lavish campaign, titled \u2018Everyone\u2019s Invited\u2019 DUBAI, United Arab Emirates, Feb. 19, 2024 (GLOBE NEWSWIRE) \u2014 International leader [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37,52,415],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Apparel Group\u2019s ALDO Launches 2024 Ramadan Campaign Featuring Superstar Myriam Fares - Jordan News Gazette<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jordannewsgazette.com\/apparel-groups-aldo-launches-2024-ramadan-campaign-featuring-superstar-myriam-fares\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apparel Group\u2019s ALDO Launches 2024 Ramadan Campaign Featuring Superstar Myriam Fares - Jordan News 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